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Beverage and FMCG Distributor · −18 to −60 °C

Deep Freezer for beverage and fmcg distributor

Glass-top chest freezers placed at outlets for brands that also sell ice cream or frozen desserts, run on the same programme rules as the coolers.

Many beverage and dairy brands also sell frozen desserts, and a placed glass-top chest freezer is the usual way to get them into small outlets. Customers see the range without lifting the lid, and cold air stays inside when it is opened. Running freezers under the same programme as coolers, with the same tracking, placement rules and service routes, keeps fleet management simple.

How to configure it

  • Set placed freezers to −18 °C or colder and check them during service visits.
  • Brand the lid frame and front panel, keeping the glass clear so the product shows.
  • Supply baskets so products are organised and the lid is open for less time.
  • Agree placement away from sun, with clearance behind and a dedicated socket.

Mistakes to avoid

  • Allowing retailers to store other foods or ice in branded freezers.
  • Placing freezers where power is very unreliable without a plan for stock during outages.

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